Sales of Gamarra Commerce Emporium —Lima's largest textile outlet— see an exceptional and unprecedented rise due to Peru's qualification for the 2018 FIFA World Cup, said Susana Saldaña, secretary-general of the entrepreneurs' coordinating body.
"Never in the history of Gamarra have we sold so many garments with Peruvian designs such as national team jerseys, t-shirts, and caps, among others," she noted.
According to the entrepreneurs' representative, Peruvians used to look for jerseys of foreign teams, but now they are proud to purchase Peru's t-shirts and garments.
Gamarra managed to meet the strong demand from
fans, she said. "That is the advantage of having a local clothing industry."
"All of a sudden we met our customers' expectations. No one can say they couldn't find t-shirts here or that
Gamarra ran out of goods," she emphasized.
(END) ECS/JJN/RMB/MVB
Published: 5/31/2018