This year, Peru's household consumption is expected to see its highest rebound in the last five years driven by growth expectations in the construction and agriculture sectors, according to international consumer panel leader Kantar Worldpanel.
"Peruvian household consumption would bounce back by 2.5% in volume and by 4.5% in value [in 2018], so long as the
construction sector maintains its upward trend," Kantar Worldpanel Country Manager Francisco Luna told Andina news agency.
Luna added the agriculture sector, being also labor-intensive, would contribute to increasing consumption as well.
In addition, the senior executive highlighted the Peruvian Government's major
public investment initiative. This, he explained, is bound to have a positive impact on construction, which will —in turn— boost
household consumption.
"We expect to see a clearer recovery in consumption as of the second quarter of this year if
public and private investment maintain their pace in construction," he anticipated.
Finally, the Country Manager underlined Peruvian consumers lead the region in terms of frequency of purchase, up to 300 times.
(END) MDV/MVB