The
Commission for the Promotion of Peru for Export and Tourism (PromPeru) organized the Investment Roadshow Miami 2023, aimed at potential investors, investment funds, and investment multipliers, with the purpose of consolidating Peru's image as a destination for Foreign Direct Investment from the State of Florida.
During the three-day event, 11 bilateral meetings were organized with representatives from the most important financial, investment, and foreign trade institutions in Miami.
Likewise, the roadshow featured an investment promotion seminar in which potential investors and key agents from the local investment ecosystem were presented advantages and investment opportunities that Peru offers in three main sectors: Tourism, High Technology, and Diverse Manufacturing.
"We have highlighted the macroeconomic strengths, the good business climate, and the comparative and competitive advantages that Peru offers. All this potential implies valuable business and investment opportunities that we want to promote in the business community of the State of Florida, which has invested over US$2.9 billion in Peru, to consolidate as a strategic ally for Peru's economic dynamism," Mera stated.
The Investment Roadshow Miami 2023 is part of the strategy that PromPeru carries out through the Directorate of Business Investment Promotion to boost the attraction, retention, and expansion of foreign direct investment in ventures aimed at generating goods and services in Peru.
The decision to hold the event in Miami was due to the presence, in that market, of potential investors from the United States with a focus or operations in Latin America and the recent economic growth of the State of Florida.
Additionally, Miami, being an international city and an important financial center, offers various opportunities to facilitate investments in Peru.
According to statistics from the fDi Markets platform of the Financial Times, in the last 20 years, the state of the United States that has invested the most in Peru was Florida (with US$2.977 billion), which represents 24% of the FDI from this country.
As part of the promotion activities for business investments, the Deputy Minister of Foreign Trade led strategic private meetings with representatives from PortMiami, the Latin American Chamber of Commerce, the Chamber of Commerce of Peru in Florida, and Port Everglades, addressing topics such as business opportunities, logistics facilities, experience with commercial economic zones, and support for the internationalization of companies, among others.
Simultaneously, the Deputy Minister of Economy and PromPeru's Director of Business Investment Promotion held meetings with potential investors, highlighting those with key figures in the financial and banking sector.
They addressed topics related to favorable economic regulations, incentives, and the presentation of the potential and investment opportunities that Peru has to offer, respectively.
"We want to show potential investors not only the business opportunities but also the structural strengths that our country possesses, such as our strategic location in the center of South America as a gateway to the markets of the Pacific basin, or our legal framework, which promotes foreign investment and guarantees fair and equitable treatment to foreign investors," Cordova stated.
U.S. Investments in Peru
According to the fDi Markets platform, in the last 20 years, Peru accumulated US$12.318 billion in Foreign Direct Investment (FDI) from the United States, corresponding to 224 registered investment projects that generated 32,614 direct jobs in the country.
In that time frame, the state that invested the most in Peru was Florida, representing 24% of the FDI from the United States (US$2.977 billion).
The years 2008 and 2013 set the record for U.S. investment in Peru, with US$3.357 billion and US$3.054 billion, respectively. In 2022, the investment from this country in Peru reached US$231.6 million.
According to the above-mentioned platform, the top five U.S. cities leading capital injection into Peru are Deerfield Beach (Florida) with US$2.794 billion, followed by New York City (New York) with US$1.852 billion, Deerfield (Illinois) with US$1.029 billion, Phoenix (Arizona) with US$845 million, and Houston (Texas) with US$640 million.
The strategic investment from these five cities generated 15,000 direct jobs in Peru.
Regarding the sectors that concentrate the most FDI from the United States, mining/metals (34%) stands out, followed by logistics (14%), communications (10%), chemicals (10%), and energy (10%). These data prove the diversification of U.S. investment in sectors key to the sustainable development of Peru.
(END) NDP/RMB/MVB
Published: 12/14/2023