Andina

Peruvian chef-entrepreneur Juan Chipoco receives Marca Peru license

Photo: PromPeru

Photo: PromPeru

11:42 | Lima, Mar. 5.

His commitment to promoting Peruvian identity and flavors has made him a reference in the demanding international culinary market, especially in the United States, where he has achieved success with a group of prestigious restaurants. Renowned Peruvian chef Juan Chipoco is now a licensee of Marca Peru (Peru Brand) and will proudly carry the seal that represents all Peruvians.

Since his arrival in the United States, Chipoco has worked tirelessly to position Peruvian cuisine as one of the most appreciated. Currently, he owns a group of prestigious restaurants in Miami, including CVI.CHE 105, Pollos y Jarras, Yuca 105, and INTI.MO, recognized by both the Peruvian community and international audiences.

With the support of Marca Peru, his mission to promote the country through its cuisine is strengthened, further solidifying the impact of Peruvian culture on the world, according to the Commission for the Promotion of Peru for Export and Tourism (PromPeru).

Restaurants That Win Over Palates

Under his leadership, each of his restaurants has captivated both locals and tourists, earning important accolades.

CVI.CHE 105, for instance, has been named the best place to enjoy ceviche in Miami multiple times, and Forbes Mexico has ranked it as "the most important Peruvian food destination in the United States."

Chipoco's talent and dedication have not gone unnoticed. 

In 2021, he was awarded the PTWE Bicentennial Chef Leadership Award of Excellence.

Additionally, his restaurants have been highlighted by TripAdvisor and Miami New Times, solidifying his position as the leading figure of Peruvian cuisine in South Florida. His story inspires many and reinforces the prestige of Peruvian gastronomy worldwide.


The Licensee Program

The Marca Peru Licensee Program allows businesses and professionals to represent the country by promoting its culture, traditions, and innovation on an international scale.

PromPeru invites individuals and companies committed to these values to learn more about the Licensee Program and join this community of Marca Peru Ambassadors, who work daily to promote the best of Peruvian culture, traditions, and innovation.

(END) NDP/JOT/JMP/MVB

Published: 3/5/2025